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The Value of Developing Your Personal Brand

July 5, 2010 By Leave a Comment
personal branding

We live in a branded world where we selectively choose what we consume, what websites we visit, company to work for, school to attend and the list goes on based upon the value of the brand associated with each. All of the major companies realize the value behind their brands and develop them with a passion. As a person, you are also considered a brand and the value of developing your own brand by using the same tactics used by companies can help you with your professional career, relationships and life.

Why is personal branding important? Well, consider the value of holding an MBA degree from Harvard or driving a Porsche. Each of these brands developed their brand to deliver a message other than just being a graduate school or just another car. We are all individuals with unique skills and features that personal branding can highlight and deliver a message based upon how you want the world to view you. People who have successfully applied personal branding for professional growth include such names as Donald Trump, Calvin Klein, Robert Kiyosaki, Ghandi, and the list goes on.

In our competitive professional careers, we need to make ourselves stand out and be selected for job opportunities and promotions based upon the perception of your personal branding campaign. Every person is capable of developing their own personal brand to stand. You can do this by constantly improving, adding relevant skills, learn and develop yourself and your image. The first step is to understand the value of your personal brand and to develop it into something that will help you progress in your career and in life.

Developing your personal brand takes more than just one evening and it takes some commitment to continually managing it and developing it as you progress. Take the first step by acknowledging the value of personal branding and make an effort to learn about personal branding and apply the tactics for you to position yourself for success.

I will be exploring this topic even more, please subscribe to receive updates on this topic.  Subscribe

Filed Under: Career, Personal Branding, Personal Development, Personal Innovation Tagged With: , , , , , , , ,

Money Follows Passion

June 30, 2010 By Leave a Comment
money running

Do you have passion for what you do in terms of career or business? 

Are you just working to bring in money to pay the bills but you are miserable and always wishing you were doing something else?  If so, do you know what you are passionate about?  I feel that the second question here is the first question you must explore before venturing off to another job or business venture.  Many people make decisions based on the amount of money they can obtain easily or within reach, even if they are miserable while doing it.  Now if you already know what you are passionate about, is this something you do as a career or you develop during your free time? 

I truly feel that money chases passion and if you have passion for something, you have the supercharged energy behind each step to make it successful.  For example, lets say you have a passion for photography and that is what you spend you entire free time doing, yet at work you do nothing that is related to your passion.  When you are doing what you are passionate about, doesn't time seem to just fly by?  Now imagine if you what you did for work was directly related to your passion, it really wouldn't feel like work, as time flies by.  Imagine if you ran your own business that is fueled by your passion.

If you chase money, you will be tested and making money is hard enough, but if you do not enjoy what you are doing or you don't have any passion for what you are doing, then why even bother.  Many people will say, "well I need to pay the bills".  Yes, we all do, but the situation you are in now is the result of you chasing after the wrong direction, you were chasing the money.  If you have passion for something, money will naturally come.  Now there is no guarantee for success for chasing your passions, but as we all know even corporate businesses that provides us with great benefits is not a guarantee as well.  Ask any person who has been laid off lately. 

To explore this topic even further, I am starting another series of posts called, "passion", and will explore how you can find your passion and how to align it to your life and work.  To keep updated, please subscribe. 

Please leave your own comments here as well and give your input about having passion for what you do.  Thanks.

Filed Under: Business, Career, Series Tagged With: , , , , ,

How to Stay Motivated at Work: Reinvent Yourself

April 16, 2010 By Leave a Comment
reinvent

Are you feeling un-motivated at work, not feeling the excitement and rush of waking up every morning and not looking forward to your day at work?   I have encountered many people who have expressed their lack of desire of going to work or when they are at work, they can't wait for the day to pass.  Some feel that they are in a job that isn't rewarding or maybe just plain boring.  What are we to do?  I have been successful at staying ultra motivated and passionate at what I do on a consistent basis and I have been asked by my colleagues curious as to how I always seem to have such an upbeat and positive attitude on a consistent basis.  Allow me to share my thoughts about getting and staying motivated at work... it worked for me, and I hope it will keep you motivated and re-energize you and your passion.

My feeling is this, we go into cycles when it comes to our emotions.  When things are new, we get excited, we feel energetic and can't wait for the next day to come.  I used to have this feeling about school as do most people, looking forward to the first day of school and the excitement of seeing everyone that we have not seen since summer break started,  but as time passes and we get into our day to day activities, the faces we used to miss get all too familiar, things start to get boring and repetitive.  We then start to look forward to having summer break come sooner rather than later and then we start the whole cycle again.  We carry this cycle into our professional lives, but things get even more extreme because we don't have the 3 month vacations that school used to provide us. 

The daily grind does not excite us as it used to and we are on a constant search for something new or something that will keep us happy.  The worse case scenarios I have seen is when someone feels as if they are stuck at what they do, because they are limited to doing something different, or maybe they are just content and don't really like change but constantly complain about their job.  The cycles we go through is as follows: [Read more...]

Filed Under: Career, Motivation, Passion, Personal Innovation Tagged With: , , , , , , ,
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